Writing business



Today's business world is almost entirely information-driven. Whether you run a small business or enjoy a small corner of the org table of a large multinational company.

If you are one of the many people in business like essay writing service for whom writing has never been a major concern, be aware that the lack of writing skills is a growing handicap each year. Spending time to improve your writing can significantly improve your recruiting and promotion opportunities. Nothing can replace practice, but here are some tips to get you started.

 

1. Less is more.

In commercial writing, as in almost all other types of writing, conciseness is important. Ironically, as written information becomes more and more important for the proper functioning of businesses, people are less and less willing to read. Increasingly, magazines and other outlets that used 2,000-word features are reducing sketches by 500 words. Use words sparingly, cut flowery prose, and avoid long, winding sentences. As Zorro taught his son, "Go up, do your Z and go out!" - get right to the point, say what you want to say, and finish it.


2. Avoid jargon.

Everyone in business hates business writing, all that "blue-sky solution" and those "strategic synergies" that ultimately mean nothing; “Brainstorming” and “opportunities to work together” are more significant without appearing ridiculous. Although jargon is sometimes unavoidable - in a business requirement document or technical specification, for example - try to use simpler language. Even for people in the same field as you, jargon is often ineffective - the eye slides right in front of it without really understanding the meaning. There is a reason why jargon is so often used when a writer wants to say nothing.

 

3. Write once, tick twice.

Read it again immediately after writing, then hours again or, better still, days later. Nothing is more embarrassing than a stupid typo in an otherwise fine document. It's not fair - typos happen! - but people judge you for these mistakes anyway, and harshly. Except in direct emergencies, always give yourself time to put your writing aside and come back to it later. The brain is delicate and will ignore the mistakes it has just made; working on something else will give you the detachment you need to spot these errors before someone else reads them.


4. Write once, tick twice.

I know, I just said it, but I want to say something else here. In addition to catching typos and other errors, spending some time between writing and proofreading your work can help you spot tone errors that might otherwise escape you and cause problems. For example, when we are upset or angry, we often write things that we don't want someone else to read. Make sure your work says what you want it to say, how you want it to say, before letting it reach its audience.


5. Pay special attention to names, titles, and genres.

OK, there’s something more embarrassing than a typo: calling Mr. Smith “Mrs. Smith” consistently throughout a document. If you are not sure about the spelling of a person's name, job title (and meaning) or gender, a) check with someone who knows it (such as their assistant ), or b) in the case of sex, use non-sexist language. "They" and "there" quickly become neutral, perfectly acceptable singular pronouns, despite what your grammar teacher and the Nazi grammar Nazi down the hall might say.

 

6. Save the models.

Whenever you write a particularly effective letter, email, memo, or another document if there is any chance that you will write a similar document in the future, save it as a template for future use. Since rushing into writing is one of the main causes of typos and other errors, saving time by using a pre-written document can save you from the embarrassment of these errors. Just be sure to delete any specific information - names, companies, etc. - before you use it again - you don't want to send Mr. Sharif a letter to Mrs. O’Toole!


7. Be professional, not necessarily formal.

We tend to consider all corporate communication is formal, which is not necessary or even very productive. Formal language is good for legal documents and applications, but as the jargon often becomes invisible, obscuring rather than revealing its meaning. At the same time, remember that the informal


Reviews



People Also Like

See More