Our ambition is to provide our customers with the widest range of home improvement products in accordance with our lowest prices policy, backed with the best service. Our team members are the heart and soul of our business. Our team’s guiding principles are integrity, respect, teamwork, achievement and innovation. Our guiding principles are the keys to our culture and to achieving our vision. We pursue sustainability within our operations by striving to make them socially responsible and environmentally aware and economically viable. We engage with the communities in which we operate and live and we actively contribute to causes and organisations that benefit these communities. We seek to lessen our environmental impact in ways that are measurable including achieving better and more efficient use of resources; ensuring our suppliers operate sustainably and ethically; encouraging and educating customers about environmentally friendly alternatives; and focusing on the “reduce, re-use and recycle” waste management principles.